La bouche rouge x Unconditional Magazine universal nude lipstick shade in the Sienna leather case
La bouche rouge x Unconditional Magazine universal nude lipstick shade in the Sienna leather case

Natural perfection

La bouche rouge and Unconditional Magazine, founded by French photographer Alexandra Nataf and Australian stylist Ilona Hamer, come together to unveil a timeless, elegant lipstick case and shade duo.

Discover the Unconditional Set
La bouche rouge x Unconditional Magazine collaboration model wearing the universal nude

The universal nude

“A lipstick for women who understand that less is more and who shine by their natural beauty. They express their beauty first and foremost through intelligence, curiosity and irreverence.” Alexandra & Ilona

La bouche rouge x Unconditional Magazine universal nude lipstick shade in the Sienna leather case

The formula

Made of 93% natural ingredients, The Red Serum’s clean, nourishing formula melts onto the lips with its high concentration of squalane and organic virgin jojoba oil, providing comfort and long-lasting hold.

La bouche rouge x Unconditional Magazine universal nude lipstick shade in the Sienna leather case

The collection

We sought to create the ideal shade for all and to invite women into our world. Each detail was carefully considered – from the color of the lipstick case, to the pouch it comes in, to the campaign imagery.

La bouche rouge x Unconditional Magazine Sienna leather case

The Sienna leather case

The lipstick comes in a leather case in “Sienna,” a warm, reddish brown, evocative of the earth, that will develop an exquisite patina over time, as well as a luxurious, canvas pouch, made in Italy.

La bouche rouge x Unconditional Magazine collaboration model wearing the universal nude
La bouche rouge x Unconditional Magazine collaboration model wearing the universal nude
La bouche rouge x Unconditional Magazine logo
La bouche rouge Unconditional Magazine founders Alexandra Nataf and Ilona Hamer

Alexandra and Ilona

"La bouche rouge is very much in line with how we approach beauty at Unconditional. It’s about enhancing natural beauty – the antithesis of the filtered, unrealistic view we’ve been exposed to in recent years."

La bouche rouge's founder Nicolas Gerlier

Nicolas Gerlier

"I see Alexandra and Ilona, the women behind Unconditional Magazine, as like-minded peers. We share the same aesthetic and beauty philosophy: enhancing one’s natural beauty, as opposed to covering or transforming."

La bouche rouge x Unconditional Magazine universal nude lipstick shade in the Sienna leather case

La bouche rouge stands for "red lips" in French but also for having a voice, striking a message.